Wednesday, May 09, 2012
11:30 AM - 1:00 PM
Birmingham Community House
This lecture takes you through a tried and true, concise method of strategic planning and ideation – covering all the key components to making sure you/your company are working on the right things, the right way. The tools outlined in this lecture are ones used by the Fortune 100 companies, but streamlined for any corporate employee or entrepreneur to implement successfully as well. Ideation, segmentation, value chain by segment,… Show more channel opportunities, core purpose and key strategies are just a few of the many strategic planning tools provided for immediate use.
The lecture takes place at the Birmingham Community House and is sponsored by OU's School of Business Administration.
The lectures, which take place the second Wednesday of every month from February through September 2012 at the Birmingham Community House from 11:30-1 p.m., run $35 per lecture, registrants can add a lunch for $10. The SBA sponsorship includes 10 registrations and lunch per lecture, which are available to SBA graduate students on a first-come basis. See information below on how to reserve your spot. If complimentary registrations are full the registration information below will close out, interested students are welcome to sign up as a paying attendee via The Community House online registration system here.
Each lecture also includes a personal “Success Pitstop Assessment,” a comprehensive questionnaire participants can use to rate their skills, leadership, traits, management style, experiential and factual knowledge, and talents/abilities to determine their “success bucket” score.
SBA graduate students interested in attending the lectures should email Paul Trumbull at trumbull@oakland.edu and with the following information: full name, email address, lecture date and indicate chicken or vegetarian lunch preference. Reservations should be placed by the 23 month preceding the lecture. The spaces are available on a first-come basis.
SBA faculty, staff and undergraduate students interested in attending may email Trumbull to be placed on a waiting list for any available openings.
For more information and a full schedule of lectures see the SBA's Bulletproof lecture series page.
Contact Name: Paul Trumbull
Contact Phone: (248) 370-3287
Contact Email: trumbull@oakland.edu
May 9: Speed Walking to the Big Ideas
This lecture takes you through a tried and true, concise method of strategic planning and ideation – covering all the key components to making sure you/your company are working on the right things, the right way. The tools outlined in this lecture are ones used by the Fortune 100 companies, but streamlined for any corporate employee or entrepreneur to implement successfully as well. Ideation, segmentation, value chain by segment, channel opportunities, core purpose and key strategies are just a few of the many strategic planning tools provided for immediate use.
June 13: People Who 'Get' People Get Results
This lecture covers the key aspects of emotional intelligence giving you tools of how to understand and value people, get the most out of your best people with the right rewards, and how to build the right relationships that will give you the results you want. It identifies processes to help you build a great team, be a great supervisor, and inspire loyalty from your team.
July 11: The Art of Woo Not War
This lecture covers the important areas of oral and written communications and messaging. It gives you the tools that will help you get people to listen to you and help you learn to listen to others, and how to negotiate. You will learn how to read others, respond to emotional cues, how to woo others with your communications excellence versus "going to war" – as well as understand the "art of the flirt" professionally.
August 8: If the Devil is in the Details...
This lecture is all about how to turn your strategic plan into a sound business plan. The tools covered here take you through processed based thinking, market research tools, attitudinal segmentation (versus behavioral or demographic), and how to design the right infrastructure/foundation to support your value chain to deliver on your objectives – financial and otherwise. You will learn how to design business plans by department, and how to connect those plans directly to performance reviews. Included are project management tools to help you implement your plans so you never miss a beat.
September 12: Lights, Camera, Action...Getting People To Listen To You
This lecture covers how to design, write and give a business presentation – whether to one person or a roomful. It also covers how to get comfortable in a public speaking situation – two very different things, with different goals, preparation and techniques to achieve excellence. You will learn tools that help you write the right presentation for the audience, the art of editing, how to inject the right humor into the situation, how to know your audience, to command the floor and get people to listen to you, and the ability to take control (and/or get it back!).
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